AI-Native Product Leader

Dustin Hartung

A Principal/Director-level product leader who combines enterprise product strategy, commercial ownership, technical depth, and unusually hands-on AI execution.

21 years building enterprise SaaS, customer data platforms, AI-enabled workflows, and production software — spanning product strategy, technical architecture, commercial ownership, and hands-on delivery.

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Featured Work

Products I’ve led and built

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0→1 production mobile app

Executive Companion Pulse

Conceived, designed, and built a 0→1 executive mobile companion that turned platform and product telemetry into a fast, trusted operating view for executives.

AI-assisted developmentReact Native + TypeScript + OktaLaunchDarkly feature flags + DataDog observabilityProduct strategy, UX, architecture, and deliveryGrew from an innovation project into an executive-sponsored initiative

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Competitive differentiator

Product Data Platform (Product Catalog)

Led 0→1 strategy for a product data platform — ingestion, schema, taxonomy, and product identity — that normalized data across five sources and became a competitive differentiator across enterprise opportunities.

Ingestion across APIs, SFTP, cloud storage, UI uploads, and e-commerce connectorsSchema, 10+ level taxonomy, and product-identity resolutionPowered personalization, recommendations, campaigns, and analyticsCited as a differentiator across enterprise sales opportunities

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Weeks → days

AI Product Operating System

Built a system of Claude Skills that automates the PM workflow — PRDs, delivery tracking, engineering handoff, and release communication — keeping every artifact in sync.

Claude Skills + Jira + ConfluencePRD, delivery record, and engineering stories kept in sync automaticallyMigrated from personal tooling into a company-wide skill libraryCut PRD authoring time from weeks to days

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Current Focus

Building the next generation of AI application experiences

I’m especially interested in AI products that help users move from intent to working software faster — through better templates, workflow orchestration, product quality, and rapid iteration.